Astro UX Skill
Purpose
Provides UX patterns and section templates for lead generation pages.
Core Rules
- Mobile-first design — 375px base, scale up
- Clear visual hierarchy — One primary CTA per viewport
- Trust before ask — Social proof before form
- Minimal friction — Short forms, clear labels
- Accessible — Keyboard nav, focus states, contrast
Section Types
Conversion Sections
| Section | Purpose | Key Elements | |---------|---------|--------------| | Hero | First impression + CTA | Headline, subhead, CTA, trust badge | | CTA Banner | Mid-page conversion | Headline, button, urgency | | Form Section | Lead capture | Form, benefits, trust | | Final CTA | Last chance | Summary, strong CTA |
Trust Sections
| Section | Purpose | Key Elements | |---------|---------|--------------| | Testimonials | Social proof | Quote, name, photo, stars | | Logos | Authority | Client/partner logos | | Stats | Credibility | Numbers, context | | Reviews | Third-party proof | Google/Trustpilot reviews |
Content Sections
| Section | Purpose | Key Elements | |---------|---------|--------------| | Features | Benefits | Icon, title, description | | How It Works | Process | Numbered steps | | FAQ | Objection handling | Questions, answers | | About | Trust building | Story, team, values |
Mobile Patterns
- Sticky mobile CTA bar
- Thumb-friendly buttons (44px min)
- Collapsible navigation
- Touch-friendly form inputs
Page Flow
Hero (with CTA)
↓
Trust Signal (logos/stats)
↓
Features/Benefits
↓
Social Proof (testimonials)
↓
How It Works
↓
CTA Banner
↓
FAQ
↓
Final CTA
↓
Footer
Related Skills
section-skeleton— Component structurepage-structure— Section orderingastro-components— UI components
Definition of Done
- [ ] Mobile-first responsive
- [ ] Clear CTA hierarchy
- [ ] Trust elements before forms
- [ ] Accessible (a11y checked)
- [ ] Fast loading (no heavy assets in viewport)