Brand Name Generator
Generate creative, memorable, and brandable names for companies, products, apps, and startups. Combines naming strategies with brandability scoring and domain availability checking.
When to Use
- Need creative brand name ideas for a new company or startup
- Want product or app naming suggestions
- Need to brainstorm names based on keywords, concepts, or industry
- Want names evaluated for brandability and memorability
- Need to find available domain names for the brand
Context Discovery
Before generating names:
- Business Context: Industry, target audience, brand personality
- Keywords: Core concepts, values, emotional associations
- Constraints: Name length, TLD preferences, names to avoid
Naming Strategies
| Strategy | Description | Examples | Best For | |----------|-------------|----------|----------| | Portmanteau | Blend two words | Pinterest, Instagram | Apps, social | | Invented | New words | Spotify, Xerox | Tech, premium | | Compound | Join words | Facebook, YouTube | Clear value prop | | Misspelling | Creative respelling | Lyft, Flickr | Startups, apps | | Suffix Pattern | Brand suffixes | Shopify, Grammarly | SaaS, tools | | Abstract | Metaphorical | Amazon, Apple, Uber | Aspirational |
Popular Suffixes/Prefixes
Suffixes: -ify, -ly, -io, -hub, -ment, -able
Prefixes: get-, try-, go-, my-, super-
Brandability Scoring
Evaluate names on:
- Memorability: Shorter = better (1-10)
- Pronounceability: Vowel ratio, consonant clusters (1-10)
- Spellability: Common patterns, no confusion (1-10)
- Uniqueness: Distinctiveness (1-10)
- Domain Available: .com bonus
Validation Checklist
- [ ] Easy to spell when heard
- [ ] Easy to pronounce when read
- [ ] No trademark conflicts
- [ ] No negative connotations in target markets
- [ ] Domain available (preferred TLD)
- [ ] Social handles available
Quick Workflow
- Gather context (industry, keywords, constraints)
- Generate 20-30 candidates using multiple strategies
- Score brandability
- Check domain availability
- Recommend top 3-5 with rationale
For detailed prompt templates, code implementations, and full examples: references/full-guide.md
See also: references/naming-strategies.md