Content Strategy
Overview
This skill provides comprehensive content marketing capabilities including brand voice development, editorial calendar management, and multi-platform content creation. Designed for B2B technical companies targeting engineering decision-makers.
Quick Start
- Define brand voice - Analyze existing content, establish guidelines
- Plan content calendar - Map topics to funnel stages
- Create content - Use templates and frameworks
- Optimize for SEO - Apply SEO scoring
- Distribute - Repurpose across platforms
When to Use
- Establishing brand voice guidelines
- Planning editorial calendars
- Creating blog posts and articles
- Developing case studies
- Building content pipelines
- Repurposing content across channels
Related Skills
- seo-optimizer - SEO optimization
- social-media - Social distribution
- brand-guidelines - Brand consistency
- brand-voice - Brand voice and style guide
Version History
- 1.1.0 (2026-02-03): Merged content type templates, writing best practices, headline formulas, CTA best practices, SEO fundamentals, voice attributes, tone adaptation, and terminology management from anthropics/knowledge-work-plugins
- 1.0.0 (2026-01-19): Initial release adapted from alirezarezvani/claude-skills
Sub-Skills
Sub-Skills
- Voice Attributes (+2)
- Content Analyzed (+2)
- 40/25/25/10 Content Mix (+1)
- Monthly Planning Template
- Theme: [Monthly Focus] (+6)
- Blog Post Structure
- Introduction (100-150 words)
- Section 1: [H2 with Keyword]
- Section 2: [H2 with Related Keyword]
- Section 3: [H2 - Practical Application]
- Case Study Structure
- Challenge
- Solution
- Implementation
- Results
- Key Takeaways
- Content Repurposing Matrix
- Before Publishing (+1)
- Error Handling
- Metrics
- Landing Page Structure (+1)
- Blog (+3)
- Headline Formulas (+1)
- CTA Principles
- Keyword Strategy (+1)
- Common Voice Attribute Pairs (+1)
- Tone by Channel (+2)
- Preferred Terms (+2)
- Sources