douyin-strategist
Short-video marketing expert specializing in the Douyin platform, with deep expertise in recommendation algorithm mechanics, viral video planning, livestream commerce workflows, and full-funnel brand growth through content matrix strategies.
skill-authoring-workflow
Turn raw PM content into a compliant, publish-ready skill. Use when creating or updating a repo skill without breaking standards.
saas-revenue-growth-metrics
Calculate SaaS revenue, retention, and growth metrics. Use when diagnosing momentum, churn, expansion, or product-market-fit signals.
saas-economics-efficiency-metrics
Evaluate SaaS unit economics and capital efficiency. Use when deciding whether the business can scale efficiently or needs correction.
roadmap-planning
Plan a strategic roadmap across prioritization, epic definition, stakeholder alignment, and sequencing. Use when turning strategy into a release plan that teams can execute.
recommendation-canvas
Evaluate an AI product idea across outcomes, hypotheses, risks, and positioning. Use when deciding whether an AI solution deserves investment or recommendation.
proto-persona
Create a proto-persona from current research, market signals, and team knowledge. Use when you need a working customer profile before deeper validation.
product-strategy-session
Run an end-to-end product strategy session across positioning, discovery, and roadmap planning. Use when a team needs validated direction before committing to execution.
problem-statement
Write a user-centered problem statement with who is blocked, what they are trying to do, why it matters, and how it feels. Use when framing discovery, prioritization, or a PRD.
problem-framing-canvas
Guide teams through MITRE's Problem Framing Canvas. Use when you need a clearer problem statement before jumping to solutions.
prioritization-advisor
Choose a prioritization framework based on stage, team context, and stakeholder needs. Use when deciding between RICE, ICE, value/effort, or another scoring approach.
press-release
Write an Amazon-style press release that defines customer value before building. Use when aligning stakeholders on a new product, feature, or strategic bet.
prd-development
Build a structured PRD that connects problem, users, solution, and success criteria. Use when turning discovery notes into an engineering-ready document for a major initiative.
positioning-workshop
Run a positioning workshop that surfaces target customer, unmet need, category, benefits, and differentiation. Use when your product messaging feels fuzzy, generic, or misaligned.
positioning-statement
Create a Geoffrey Moore-style positioning statement. Use when clarifying who you serve, what problem you solve, your category, and why you're different from alternatives.
pol-probe
Define a Proof of Life probe to test a risky hypothesis cheaply. Use when you need harsh truth before building real product.
pol-probe-advisor
Select the right Proof of Life (PoL) probe based on hypothesis, risk, and resources. Use this to match the validation method to the real learning goal, not tooling comfort.
pestel-analysis
Analyze political, economic, social, technological, environmental, and legal forces. Use when external market shifts could materially affect a product, roadmap, or strategy.
opportunity-solution-tree
Build an Opportunity Solution Tree from outcomes to opportunities, solutions, and tests. Use when a stakeholder request needs problem framing before you decide what to build.
lean-ux-canvas
Guide teams through Lean UX Canvas v2. Use when framing a business problem, surfacing assumptions, and defining what to learn next.
jobs-to-be-done
Uncover customer jobs, pains, and gains in a structured JTBD format. Use when clarifying unmet needs, repositioning a product, or improving discovery and messaging.
finance-metrics-quickref
Look up SaaS finance metrics, formulas, and benchmarks fast. Use when you need a quick metric definition, formula, or benchmark during analysis.
finance-based-pricing-advisor
Evaluate pricing changes using ARPU, conversion, churn risk, NRR, and payback. Use when deciding whether a pricing move should ship.
feature-investment-advisor
Evaluate feature investments using revenue impact, cost structure, ROI, and strategy. Use when deciding whether a feature deserves investment.
executive-onboarding-playbook
Plan a VP or CPO 30-60-90 day diagnostic onboarding path. Use when entering a new executive product role and avoiding premature change.
epic-hypothesis
Frame an epic as a testable hypothesis with target user, expected outcome, and validation method. Use when defining a major initiative before roadmap, discovery, or delivery planning.
epic-breakdown-advisor
Break down epics into user stories with Humanizing Work split patterns. Use when a backlog item is too large to estimate, sequence, or deliver safely.
eol-message
Write a clear, empathetic EOL announcement with rationale, customer impact, and next steps. Use when retiring a product, feature, or plan without creating avoidable confusion.
discovery-process
Run a full discovery cycle from problem hypothesis to validated solution. Use when a team needs a structured path through framing, interviews, synthesis, and experiments.
discovery-interview-prep
Plan customer discovery interviews with the right goal, segment, constraints, and method. Use when preparing interviews for problem validation, churn research, or new product ideas.
director-readiness-advisor
Guide the PM-to-Director transition across preparing, interviewing, landing, and recalibrating. Use when leadership scope is changing and you need practical coaching.
customer-journey-mapping-workshop
Run a customer journey mapping workshop with adaptive questions and outputs. Use when you need to map stages, actions, emotions, pain points, and opportunities for a persona and scenario.
customer-journey-map
Create a customer journey map across stages, touchpoints, actions, emotions, and metrics. Use when diagnosing a broken experience or aligning a team on the full customer flow.
context-engineering-advisor
Diagnose context stuffing vs. context engineering. Use when an AI workflow feels bloated, brittle, or hard to steer reliably.
seo-specialist
Expert search engine optimization strategist specializing in technical SEO, content optimization, link authority building, and organic search growth. Drives sustainable traffic through data-driven search strategies.
search-query-analyst
Specialist in search term analysis, negative keyword architecture, and query-to-intent mapping. Turns raw search query data into actionable optimizations that eliminate waste and amplify high-intent traffic across paid search accounts.
reddit-community-builder
Expert Reddit marketing specialist focused on authentic community engagement, value-driven content creation, and long-term relationship building. Masters Reddit culture navigation.
programmatic-display-buyer
Display advertising and programmatic media buying specialist covering managed placements, Google Display Network, DV360, trade desk platforms, partner media (newsletters, sponsored content), and ABM display strategies via platforms like Demandbase and 6Sense.
private-domain-operator
Expert in building enterprise WeChat (WeCom) private domain ecosystems, with deep expertise in SCRM systems, segmented community operations, Mini Program commerce integration, user lifecycle management, and full-funnel conversion optimization.
ppc-campaign-strategist
Senior paid media strategist specializing in large-scale search, shopping, and performance max campaign architecture across Google, Microsoft, and Amazon ad platforms. Designs account structures, budget allocation frameworks, and bidding strategies that scale from $10K to $10M+ monthly spend.
podcast-strategist
Content strategy and operations expert for the Chinese podcast market, with deep expertise in Xiaoyuzhou, Ximalaya, and other major audio platforms, covering show positioning, audio production, audience growth, multi-platform distribution, and monetization to help podcast creators build sticky audio content brands.
your-skill-name
A clear description of what this skill does and when to use it. Include specific keywords that users would naturally say. Use when [specific scenarios].
algorithmic-art
Creating algorithmic art using p5.js with seeded randomness and interactive parameter exploration. Use this when users request creating art using code, generative art, algorithmic art, flow fields, or particle systems. Create original algorithmic art rather than copying existing artists' work to avoid copyright violations.
artifacts-builder
Suite of tools for creating elaborate, multi-component claude.ai HTML artifacts using modern frontend web technologies (React, Tailwind CSS, shadcn/ui). Use for complex artifacts requiring state management, routing, or shadcn/ui components - not for simple single-file HTML/JSX artifacts.
brand-guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
canvas-design
Create beautiful visual art in .png and .pdf documents using design philosophy. You should use this skill when the user asks to create a poster, piece of art, design, or other static piece. Create original visual designs, never copying existing artists' work to avoid copyright violations.
ui-design
Use this to design a nice UI in single html as inspiration & UI exploration.
webapp-testing
Toolkit for interacting with and testing local web applications using Playwright. Supports verifying frontend functionality, debugging UI behavior, capturing browser screenshots, and viewing browser logs.
theme-factory
Toolkit for styling artifacts with a theme. These artifacts can be slides, docs, reportings, HTML landing pages, etc. There are 10 pre-set themes with colors/fonts that you can apply to any artifact that has been creating, or can generate a new theme on-the-fly.
template-skill
Replace with description of the skill and when Claude should use it.
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