app-store
App Store optimization and marketing skills for descriptions, screenshots, keywords, review responses, and comprehensive promotional strategy. Use when user needs help with App Store presence, ASO, marketing, or customer communication.
product-development
End-to-end product development for iOS/macOS apps. Covers market research, competitive analysis, PRD generation, architecture specs, UX design, implementation guides, testing, and App Store release. Use for product planning, validation, or generating specification documents.
release-spec
Generates App Store release documentation including submission guide, assets, privacy compliance, and marketing strategy. Creates RELEASE_SPEC.md for app launch. Use when preparing for App Store submission.
test-spec
Generates comprehensive test specification with unit tests, UI tests, accessibility testing, and beta testing plan. Creates TEST_SPEC.md from PRD and implementation specs. Use when creating QA strategy.
ux-spec
Generates UI/UX specifications with wireframes and design system. Creates UX_SPEC.md and DESIGN_SYSTEM.md from PRD and Architecture specs. Use when designing app interface and creating design system.
app-store
App Store optimization and marketing skills for descriptions, screenshots, keywords, review responses, and comprehensive promotional strategy. Use when user needs help with App Store presence, ASO, marketing, or customer communication.
ad-attribution
Privacy-preserving ad measurement with AdAttributionKit (SKAdNetwork's successor) — install and re-engagement attribution, conversion-value strategy under crowd anonymity, and end-to-end postback testing. Use when running paid acquisition beyond Apple Ads, measuring re-engagement campaigns, designing conversion values, or migrating from SKAdNetwork.
app-description-writer
Generate compelling App Store descriptions that convert browsers into users. Use when writing initial descriptions, improving existing copy, or drafting promotional text and What's New for a major update.
apple-search-ads
Apple Search Ads campaign strategy for indie developers — paid acquisition, keyword bidding, budget planning, and ROAS optimization. Use when user asks about running ads, paid user acquisition, or Apple Search Ads campaigns.
iap-finalizer
Take a one-time in-app purchase from MISSING_METADATA to READY_TO_SUBMIT in App Store Connect — set its price schedule and localized display name/description (and optional review screenshot) via the ASC REST API. Use at Phase 6 (Pre-Release), after the IAP is built in-app (Phase 4) and its ASC record exists. NOT for subscriptions, and NOT the same as promoted-iap (which displays IAPs in-app).
keyword-optimizer
Optimize app title, subtitle, and keywords for maximum App Store discoverability. Use when launching a new app, improving search rankings, entering new markets/languages, or safely optimizing ASO for an app with existing traffic.
marketing-strategy
App Store marketing strategy advisor that analyzes your app and recommends the best promotional features. Orchestrates sub-skills for implementation. Use when planning app promotion, launch strategy, user acquisition, or re-engagement campaigns.
originality-check
Guideline-4.3 anti-spam / originality gate — score whether an app (and each portfolio addition) is meaningfully distinct in function, content, and metadata before you invest or submit. Use at validation/new-app time and again before submission. Protects the whole developer account from 4.3 (spam/duplicate) rejections. NOT rejection-handler (that works an existing rejection) and NOT competitive-analysis (that positions in the market).
ratings-mechanics
How App Store ratings actually behave — per-storefront isolation (your US stars show nowhere else), the never-reset rule, phased release + manual release as rating protection, and where prompting/replying fit. Use when planning ratings strategy for new markets, considering a ratings reset, setting release options, or diagnosing "why is my rating missing in country X."
rejection-handler
Handle App Store rejections, prepare submissions to avoid common rejection reasons, write Resolution Center responses, and navigate the appeal process. Use when user's app was rejected, is preparing for submission, or needs help with App Review.
review-response-writer
Write professional, empathetic responses to App Store reviews that build trust and turn critics into fans. Use when responding to negative reviews, drafting templates for common review types, or improving review management strategy.
screenshot-planner
Plan compelling App Store screenshot sequences that showcase your app's value. Use when preparing App Store assets, improving screenshot conversion, or drafting screenshot captions for a launch or major update.
web-presence
The discovery surfaces outside the App Store app — your apps.apple.com product page ranking on Google, an owned landing page with a Smart App Banner, and the deal-site ecosystem that auto-amplifies price drops. Use when building a landing page, improving Google visibility for an app, planning a price-drop promotion, or auditing off-store discovery.
apple-intelligence
Apple Intelligence skills for on-device AI features including Foundation Models, Visual Intelligence, App Intents, and intelligent assistants. Use when implementing AI-powered features.
app-intents
App Intents for Siri, Shortcuts, Spotlight, and Apple Intelligence integration including intent modes, interactive snippets, visual intelligence, and entity indexing. Use when implementing Siri integration, App Shortcuts, or Spotlight indexing.
foundation-models
On-device LLM integration using Apple's Foundation Models framework. Use when implementing AI text generation, structured output, or tool calling.
visual-intelligence
Integrate your app with iOS Visual Intelligence for camera-based search and object recognition. Use when adding visual search capabilities.
core-ml
Core ML, Create ML, Vision framework, Natural Language framework, on-device ML integration. Use when user wants image classification, text analysis, object detection, sound classification, model optimization, or custom model integration. Covers Core ML vs Foundation Models decision.
design
Design skills for Apple platform UI — Liquid Glass, animations, game feel (haptics, sound, celebrations), UI prototyping, UX writing, SF Symbols, and typography. Use when implementing design language features, adding juice/feedback, writing interface copy, or choosing type and iconography.
animation-patterns
SwiftUI animation patterns including springs, transitions, PhaseAnimator, KeyframeAnimator, SF Symbol effects, scroll-driven effects, mesh gradients, text renderers, and shader effects. Use when implementing, reviewing, or fixing animation or visual-effect code on iOS/macOS.
game-feel
Game feel ("juice") for Apple apps — celebration choreography, haptic vocabulary design, sound-effect layers, and the event×channel feedback audit. Use when big moments fall flat, when designing haptics or SFX, or when auditing whether every meaningful event actually reaches the user.
liquid-glass
Implement Liquid Glass design using .glassEffect() API for iOS/macOS 26+. Covers SwiftUI, AppKit, UIKit, and WidgetKit. Use when creating modern glass-based UI effects.
sf-symbols
SF Symbols end-to-end — choosing and configuring the 7,000+ system symbols (rendering modes, variable color/draw, gradients), authoring custom symbols that interpolate across weights, and the animation preset vocabulary. Use when picking iconography, building custom symbols, animating symbol state changes, or rendering values as symbols.
typography
UI typography on Apple platforms — text styles and Dynamic Type, the San Francisco family (Pro/Rounded/Compact/Mono/New York + width axis), optical sizes, tracking vs kerning, leading adjustments, and custom-font scaling. Use when choosing fonts, building type hierarchy, fixing truncation/legibility, or making custom fonts respect Dynamic Type.
ui-prototyping
Explore multiple *divergent* UI directions for a screen as named Swift #Previews, remix the strongest elements into hybrids, fill them with lived-in sample content and edge-case states, then tune signature animations with a generated tuning panel. Produces real native SwiftUI you carry forward, not throwaway mockups. Use early — after new-app or at the start of any UI-heavy phase, before /apple:plan commits to a single layout. Based on Apple's WWDC method for prototyping with coding agents in Xcode: go wide → remix → make lived-in → tune.
ux-writing
Interface copy that works — voice/tone, the PACE framework, alert anatomy, naming features, empty states, error messages, and the small-word edits that measurably improve UX. Distilled from Apple's writing sessions (2017–2026). Use when writing or reviewing any user-facing text — labels, alerts, onboarding, notifications, empty states, paywalls — or naming a feature.
foundation
Foundation framework skills — AttributedString patterns for rich text formatting, alignment, selection, and SwiftUI integration. Use when working with styled text or AttributedString APIs.
attributed-string
AttributedString patterns for rich text formatting, alignment, selection, and SwiftUI integration. Use when working with styled text, text editing, or AttributedString APIs.
generators
Code generator skills that produce production-ready Swift code for common app components. Use when user wants to add logging, analytics, onboarding, review prompts, networking, authentication, paywalls, settings, persistence, error monitoring, CI/CD pipelines, localization, push notifications, deep linking, testing, accessibility, widgets, feature flags, app icons, image caching, pagination, HTTP caching, share cards, social export, subscription lifecycle, referral systems, watermarks, streak tracking, milestone celebrations, what's new screens, lapsed user re-engagement, usage insights, variable rewards, consent flows, account deletion, permission priming, force updates, state restoration, debug menus, offline queues, feedback forms, announcement banners, quick win sessions, Spotlight indexing, App Clips, screenshot automation, background processing, app extensions, data export, or SwiftUI preview sample data and variant matrices.
accessibility-generator
Generate accessibility infrastructure for VoiceOver, Dynamic Type, and accessibility features. Use when improving app accessibility, adding accessibility labels and hints, or auditing compliance.
account-deletion
Generates an Apple-compliant account deletion flow with multi-step confirmation UI, optional data export, configurable grace period, Keychain cleanup, and server-side deletion request. Use when user needs account deletion, right-to-delete, or Apple App Review compliance for account removal.
analytics-setup
Generates protocol-based analytics infrastructure with swappable providers (TelemetryDeck, Firebase, Mixpanel). Use when user wants to add analytics, track events, or set up telemetry.
announcement-banner
Generates an in-app announcement banner system with remote configuration, scheduling, deep link actions, and dismiss tracking. Use when user wants in-app banners, promotional notices, maintenance alerts, or contextual announcements.
app-clip
Generates App Clip targets with invocation URL handling, lightweight experiences, and full app upgrade prompts. Use when user wants NFC/QR/Safari banner invocation, instant app experiences, or App Clip Card setup.
app-extensions
Generates app extension infrastructure for Share Extensions, Action Extensions, Keyboard Extensions, and Safari Web Extensions with data sharing via App Groups. Use when user wants to add a share extension, action extension, keyboard extension, Safari web extension, or any app extension type.
app-icon-generator
Generates an app icon for macOS or iOS — a fast CoreGraphics placeholder and/or flat layered source art to finish in Icon Composer (the Liquid Glass / iOS 26+ standard). Produces appearance variants (light/dark/tinted) and installs into the asset catalog. Use when the user wants to create, generate, iterate, or update an app icon.
app-store-assets
Comprehensive App Store asset specifications and guidelines for all promotional artwork — app icons, screenshots, app previews, event cards, subscription images, and featuring artwork. Use when preparing assets for App Store Connect upload.
auth-flow
Generates authentication infrastructure with Sign in with Apple, biometrics, and Keychain storage. Use when user wants to add authentication, login, or Sign in with Apple.
background-processing
Generates background processing infrastructure with BGTaskScheduler, background refresh, background downloads, and silent push handling. Use when user needs background tasks, periodic refresh, background URLSession downloads, or silent push notification processing.
ci-cd-setup
Generate CI/CD configuration for automated builds, tests, and distribution of iOS/macOS apps. Use when setting up GitHub Actions, Xcode Cloud, or fastlane for continuous integration, TestFlight, or App Store deployment.
cloudkit-sync
Generate CloudKit sync infrastructure using CKSyncEngine with conflict resolution, sharing, and account monitoring. Use when adding iCloud sync to an iOS/macOS app.
consent-flow
Generates GDPR/CCPA/DPDP privacy consent flows with granular category preferences, consent state persistence, audit logging, and ATT (App Tracking Transparency) integration. Use when user needs privacy consent UI, cookie/tracking consent, or compliance management.
custom-product-pages
Generates Custom Product Page metadata templates with screenshot strategies, keyword targeting, and audience-specific messaging for up to 35 page variants. Use when creating targeted App Store pages for different audiences, ad campaigns, or traffic sources.
data-export
Generates data export/import infrastructure for JSON, CSV, PDF formats with GDPR data portability, share sheet integration, and file import. Use when user wants data export functionality, CSV/JSON/PDF export, GDPR compliance data portability, import from files, or share sheet for data.
debug-menu
Generates a developer debug menu with feature flag toggles, environment switching, network log viewer, cache clearing, crash trigger, and diagnostic info export. Only included in DEBUG builds. Use when user wants a debug panel, dev tools menu, or shake-to-debug functionality.
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